2021 ජනවාරි 24
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Webinar: Aspire, Launch, BUILD
2021 ජන 24
Sri Lanka@100 in collaboration with the Exporters Association of Sri Lanka conducted a capacity-building webinar for start-ups spearheaded by women under the banner of ‘Aspire, Launch, BUILD’. The webinar conducted by Shawn Silva from Stax Inc. and Mrs. Indira Malwatte who is an international trade consultant and ex-chairperson of Export Development Board (EDB), was mainly for female entrepreneurs who have created a brand and are looking to align their business strategy to expand their reach and succeed in the export markets.
Brand Alignment: Aligning one’s brand and value proposition to fit the export market.
Attract Investors: Knowledge sharing on how to attract investors and/or deciding what strategic partners would be ideal for one’s brand.
Connect to distribution partners: Identifying and reaching out to distribution partners and channels overseas that are appropriate for your brand.
Operations: Identifying possible solutions for backend related issues.
About the speaker:
Mrs. Indira Malwatte, international trade consultant and ex-chairperson of Export Development Board (EDB) will play a pivotal role in connecting these aspiring women to appropriate distribution partners/channels across the globe. She has extensive hands on experience in the private sector as an exporter and consultant, supporting many well known organizations in Sri Lanka to reach overseas success.